It's always nice when a giant, billion-dollar company can make fun of itself. It's even nicer when they crack jokes about themselves at the expense of their competitors.

According to the San Francisco Chronicle, a top Microsoft exec called Apple's new iOS4 "the company's Vista."

"It looks like the iPhone 4 might be their Vista, and I'm okay with that," said Kevin Turner, Microsoft's chief operating officer, in a keynote speech at Microsoft's Worldwide Partner Conference (WPC), which runs through Thursday in Washington, D.C.